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HTML Improvements with Google Webmaster Tools
It’s no secret that Google Webmaster Tools is something that SEO firms talk about A LOT. And it’s for good reason–GWT offers invaluable insight into the performance of your website, allowing you to...
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Leaving SERP City
Google Rolls Out Increased Entity Search in 2014 It’s not news that things have come along way since the typical search engine results page (SERP) displayed ten simple blue links for a given search...
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Content Marketing: New Name, Same Old Game
We saw a lot of changes in the SEO world last year, and it’s safe to say that the trend will continue for the foreseeable future. Let’s get real, though. With all the changes, not all that much is...
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Tracking Trends to Transform Your Content: Three Great Free Tools to To...
Whenever an interesting headline takes the Web by storm, a new breakthrough product, service, or event breaks through to the media, or when viral-bait posts start to loom large on social profiles...
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Using Schema.org to Enhance Your Search Engine Listings
We’ve talked about structured data before but in this blog I’d like to discuss a website that’s extremely helpful for structured data markup. Most websites are created from structured data stored in...
View ArticlePanda 4.0 Gets Technical
For those that have been in the SEO world for a bit, just mentioning the word “update” is enough to cause cold sweat. Having seen the damage previous updates can cause, we know that Google is not one...
View ArticleInternet Marketing Weekly Roundup and Preview
It’s that time of week again! Start Monday off right with our Weekly Roundup of the top SEO and internet marketing stories from the past several days. Let’s get this started: 19 Obvious A/B Test You...
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Single vs. Multiple Word Queries
As Google has evolved to better understand who its users are and what they want, SEO companies are continually pushed to reevaluate their onsite optimization strategies. With the search giant zeroing...
View ArticleLeverage your product: How to make sure it’s worth growing
Product demand Sit down and ask yourself. Are you answering the needs of the consumer? Will they miss you if you were not in the market place. If your answer is is less then 40% you should revise until...
View ArticleStarting from square one: the 5 best online SEO resources
Like quite a few people I’ve met, I really fell into SEO headfirst. It wasn’t what I went to school for, and I knew of it only in a peripheral sense. A couple years ago, I was working in-house for a...
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